Why Liverpool x adidas Is Such An Iconic Partnership

It’s official – Liverpool and adidas will reunite at the culmination of this season, confirming what has been one of the worst kept secrets in football, something the brand have leant into for their announcement. Here, we take a look at why it’s such an iconic partnership.

Why The World Is Ready For The Return Of Nike T90

Nike are bringing back the T90 this year, with the Air Zoom T90 III returning in shoe-form alongside the homage-fuelled aesthetics of the brand’s final Premier League ball, and here’s why we’re so ready for it all.

Breaking Down All 30 Looks From On A Plate Atlanta Pt. 1

Curated by stylist Rebecca Tsuki, each of the 30 looks at the On A Plate event in Atlanta represents a moment in time, blending club identity, cultural shifts, and high fashion influences.

Anthony Gordon On Creativity, Boots, And Entourage

Taking the opportunity to venture up North, we caught up with Anthony Gordon recently, and were keen to find out more about the man behind the player, focussing on his switch to the Toon, his creative side and how he fills his time away from football.

Roundup And Rating Of All MLS 2025 Kit Drops

Over the weekend the last of the MLS kit drops were unveiled so, as per usual, we are here to do a roundup and rating of every single new kit. From beauties to mediocracy, we’re here to give you our opinions on who will be dressed to impress for the 2025 season.

How F.C. Como Women & Investor Group Mercury/13 Are Changing Women’s Football & The World

Sport Village Cislago, Como: Mercury/13 continues to chart an unprecedented course for both men’s and women’s football ownership by striking sponsorship deal with purpose-led transformative social media platform WeAre8 for F.C. Como Women. Zoe Kalar, CEO of WeAre8: “Change can only come from women’s football”.

Take A Deep Dive Into The New FIFA Club World Cup Trophy Design

The FIFA Club World Cup 2025 is set to revamp the competition into a truly global event that will bring together the best club sides from across the globe. Here we take a closer look at the intricate detail behind the design of the tournament’s new trophy.

The 10 Best Kit Sets Of The 24/25 Season

With the majority of teams having now revealed their full wardrobes for the current campaign, we take a look at the 10 best kit sets from the 24/25 season from across Europe.

Football, Fashion & 30 Years of MLS: Stylist Rebecca Tsuki’s Vision for On A Plate Atlanta

The latest instalment of our ON A PLATE series, hosted by the adidas Fútbol Society, saw us stopping in at Atlanta for a celebration of the latest MLS jerseys for the 2025 season. This was done in beautifully bespoke fashion through the creative mind of stylist, Rebecca Tsuki, and here find out all about the process behind the project.

Artist Reko Rennie Talks About His Involvement In The Upcoming 2025 Nike Australia Kit Design

Paid Partnership With Nike

With teases being dropped in recent weeks, there’s some hype building around Australia’s upcoming National Team Kits. Nike has now officially announced it has tapped into the creative mind of renowned Kamilaroi artist Reko Rennie, for what will be the first Australian National Football Team Collection designed by a First Nations artist. Here, we speak with Rennie to find out more.

In Conversation | Antonia Bronze, Designer Of The Pro:Direct x Nike Tiempo Luxe Jacket

Antonia Bronze has carved a niche for herself in the realm of football fashion, and following her latest project, working with Pro:Direct Soccer on the bespoke Nike Tiempo Luxe jackets for Leah Williamson and Jamal Musiala, we caught up with her to find out more about the project and her story.

12 Pentagons Reveal The 32 Bit Mesh Ball

Following on from the brand’s debut with the Original 92, 12 Pentagons have revealed The 32 Bit Mesh ball, their most complex football yet.

Artist Christian Jeffrey Creates Stunning Custom England Shirt Design

Turning his incredible artistic talents to the national team, artist and designer Christian Jeffrey has created an incredible custom England shirt design, combining Sir Geoff Hurst’s 1966 World Cup jersey and a knight’s armour.

Rise United Nations Cup 2024 Sees East & Southeast Asian Communities Designing Bespoke Kits

For this year’s edition of the Rise United Nations Cup, a host of talented designers, artists, photographers, and filmmakers from the East and Southeast Asian (ESEA) communities across London were tasked with creating their own custom-designed 2024 jerseys.

Startup Business Dyenamik Launch Street Fighter Jersey Collection

Combining the dual passions of gaming and premium jersey design, new startup business Dyenamik are looking to make an impact with a full Street Fighter collection, which features bespoke designs for 10 legacy characters.

JW Studios Creates TKPro Lux Slipper & TKPro Adilette

Following Toni Kroos’ retirement from football earlier this year, custom product designer, Jakob Werner has revealed a special TKpro Lux Slipper and TKpro Adilette, created from the former German international’s boots of choice.

Equipo FC Drops Reversible Tracksuit Inspired By The 2000s

Equipo FC is throwing it back to the golden era of football fashion with its latest drop: the ‘Winners Tracksuit.’ Inspired by the iconic 2000s Nike teamwear, this new release delivers peak nostalgia wrapped in a modern, reversible twist.

Olympique de Marseille & PUMA Reveal “Faster Marseille” Collection

Few cities can boast an identity as unique as Marseille, which is what PUMA and Olympique de Marseille are tapping into with their new “Faster Marseille” range, giving a nod to the vibrancy and energy that makes this area of the French coast special.

BSC Young Boys Team Up With Societas For First Casual Collection

BSC Young Boys have joined forces with Societas to design the club’s first lifestyle collection for the fans that live the game 24 hours a day. The drop arrives as the first in a series of collaborations between Societas and BSC Young Boys, blending the daily hustle with the stadium thrills.

Yen Town Market Team Up With Barcelona For New Lifestyle Collection

Yen Town Market have joined forces with FC Barcelona for a new lifestyle range. The capsule collection features unique designs finished with the club crest and motto’s, perfectly fusing Barca’s culture with contemporary fashion.

Arsenal Lauch First-Ever Arsenal Women's Lifestyle Collection

Arsenal have unveiled the first-ever Arsenal Women’s lifestyle collection, paying tribute to the dedication and inclusivity of their community. The exclusive 18-piece collection fashions a red/black/white colourway and adorns a bespoke ‘AWFC’ logo alongside the renowned Gunners cannon.

Umbro & Red Bull Collaborate For Jersey Collection Ahead Of Culture Clash Event

With just days to go until Red Bull Culture Clash 2025 ignites London’s DRUMSHEDS, the energy is reaching fever pitch. This year, the clash gets an extra layer of cultural fire with the launch of four exclusive Red Bull Culture Clash jerseys, crafted in collaboration with Umbro.

Umbro Reimagine Irish Heritage For St. Patrick’s Day

For St. Patrick’s Day this year, Umbro have fused Irish heritage with football culture for the ’17-3’ collection – a pair of jerseys that celebrate Ireland’s deep footballing roots while embracing modern creativity.

Slam Jam & Umbro Collaborate Once Again For SS25 Collection

Slam Jam and Umbro link up once again for Spring/Summer 2025, unveiling a collection that taps into the raw energy of stadium security, reworking its uniformed aesthetic into a hybrid of formalwear and sportswear.