Advertising & Branding

adidas Gamedayplus Episode 12

With the Champions League quarter final second legs looming, the latest episode of 'Gamedayplus' features Alvaro Morata and Fernando Llorente in Turin and James Rodriquez at adidas HQ.

Advertising & Branding

NikeFootballX: Mexico City

Nike take in the sights and sounds of life in Mexico City, as they invite you to create your own crew through the Nike Football App.

Advertising & Branding

adidas Gamedayplus Episode 11

The latest episode of adidas 'Gamedayplus' is a return to Spain for the second Real Madrid special of the season, going behind the scenes at Real Madrid's training ground.

Advertising & Branding

Agüero vs. Falcao | Head to Head

Ahead of the Manchester Derby this weekend PUMA put City and United strikers Sergio Agüero and Radamel Falcao head-to-head in a secret location showdown in a bid to secure early bragging rights.

Advertising & Branding

CR7 Footwear Film | BTS

On the back of Cristiano Ronaldo's premier ad for his new signature CR7 footwear collection we're taken behind-the-scenes to see how the Ballon d'Or winner picked up his catalogue of dance moves.

Advertising & Branding

New Balance have taken us behind-the-scenes on their first ever football ad directed by award winning filmmaker Marie Schuller. Going backstage New Balance reveal how the fast-paced film dominated by a gripping lighting display was put together.

Advertising & Branding

adidas 2020 Vision to Trigger Changes

Falling sales over the past three years in North America are forcing adidas to shake things up to recapture market share. Now the No. 3 sportswear company in the US behind Nike and Under Armour, adidas have set a number of ambitious targets to increase sales and profitability over the next five years.

Advertising & Branding

New Balance Football Launch Debut Ad

New Balance launch their first football ad aimed at encapsulating the brand's approach to the sport. Titled '#NBFootball' and directed by award winning filmmaker Marie Schuller, the film stars New Balance newly assembled squad of Premier League players.

Advertising & Branding

Nike & adidas Clásico Showdown

One of the biggest battle for adidas and Nike will be on full display this weekend. The biggest piece in the adidas machine and Nike’s key asset go head-to-head as the two biggest giants in Spanish football vie for the most important points of the season.

Advertising & Branding

Leo Messi in #ThereWillBeHaters Film

adidas rope their main man into the #ThereWillBeHaters campaign as Leo Messi shrugs off the haters throughout his rise to the very top from the streets of Barrio of Las Heras, Rosario in Argentina.

Advertising & Branding

NYC FC make MLS retail history

On the back of New York City's 2-0 win over New England Revolution in their first home game at Yankee Stadium, the club announced that history was made off the pitch as well as on it, as they posted the highest game day merchandise sales in MLS’ 20-year existence.

Advertising & Branding

adidas 'Gamedayplus' Episode 10

The latest episode of adidas 'Gamedayplus' focuses on the tension of knockout football with legendary Champions League names talking about penalties, ambitions and keeping cool and confident under pressure.

Advertising & Branding

adidas Hires Creative Agency 72andSunny

adidas bring in fresh blood to their creative game by announcing a new partnership with global creative agency 72andSunny to lead its sport campaigns.

Advertising & Branding

adidas 'Gamedayplus' Episode 9

This week’s adidas Gamedayplus is a Bayern Munich special. From a boys' night in at Javi Martinez's house to David Alaba talking about being motivated by haters and Thomas Müller chatting behind the scenes at an adidas photoshoot.

Advertising & Branding

#NBBlackoutSquad: Now Recruiting

New Balance Football have already thrown down the gauntlet by announcing an elite player line-up to compete on the top stage and now they're offering you the chance to join the likes of Ramsey, Nasri, Negredo & Jesus Navas as a New Balance athlete.

Advertising & Branding

What Next For Under Armour?

In the United States, the competition of brands in sports equipment isn't dominated in the same manner to what we see in the rest of the world. Where we see the line-up of world football clearly sitting as Nike, adidas and PUMA standing above everyone else, America has a slightly different pecking order.

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