Creative Soccer Culture

CR7 Trains in Signature Chapter 5 Mercurial

Cristiano Ronaldo is set to debut his new signature Nike Mercurial Superfly CR7 Chapter 5 football boots when Real Madrid take on Borussia Dortmund in the Champions League tonight. The fifth boot in a series of seven, the Chapter 5 design is titled 'Cut to Brilliance'.

CR7 slipped into his latest exclusive Mercurial design as he joined his Real Madrid teammates for a feel of the Signal Iduna Park pitch ahead of the heavyweight clash in Dortmund this evening. The boot doesn't hit shelves until 29/09 by Ronaldo will build up the hype as he wears them for the first time on the biggest of European stages. Not to be outdone by his Swoosh-bearing star man, the boss, ZZ, was representing adidas by slipping into the upcoming ACE 17 colourway.

Ronaldo's world record £80m transfer to Real Madrid in 2009 serves as the inspiration behind the Chapter 5 design, as well as representing a stage in his career where he began to smash the living Mercurial out of Real Madrid goalscoring records. Replicating the famous white canvas of the Real Madrid home strip, the Mercurial Superfly CR7 Chapter 5 boots feature a diamond-inspired graphic that sparkles under the lights.

The upper includes multi-colour knit details mimicking the multitude of colours diamonds refract. On the medial side of the boot, a textured CR7 logo provides a tactile representation of the diamond graphic while the heel counter provides a top down view of a brilliant cut diamond accompanied by the date of Ronaldo’s Madrid debut.

The high heel reads “El Sueño Del Niño” (the dream of the child) as these were the words Ronaldo shared with Nike’s design team to describe how he felt about joining Real Madrid and being welcomed by 80,000 at his unveiling at the Bernabeu.

Get the Nike Mercurial Superfly CR7 Chapter 5 at prodirectsoccer.com from September 29.

Author
joe.andrews

The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.