Creative Soccer Culture

'94, We Want More | SoccerBible x ilovedust x Maldini x Romario

In 1994, Nike brought a new move of majestic might to football. Suave elegance, resilient leather and so much style. The Tiempo '94 was a game changer and similarly so where those players who wore them. An international break bringing scenes of global competition, we drop in with more animated gold to celebrate historic moments and a heroic boot legacy.

A headline moment from those that don a solid swoosh, the '94 World Cup was the golden opportunity as the tournament was hosted on America soil. What's more, having signed multiple finalists in the shape of Brazilian and Italian headline players, it was a master stroke that cemented the brand as world leaders in the planet's biggest sport. Two players that personified the individual and innovative flair the Tiempo represents both then and now were Romario and Paulo Maldini. Two kings of their own class who went head to head in a chance to be crowned a world champion, their showmanship of supreme swagger was evident all over this tournament.

'94, we want more. @paolomaldini x @romariofaria x @soccerbible x @ilovedust. #soccerbible #tiempo #nikefootball

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Turning heads and setting the world alight it was with Tiempo touching turf that these two stole the show, boots and all. Delicate chips, ferocious challenges, it didn't matter what position, it was pure football with relentless style.

Much like the heavyweight clash, the legacy lives on. You couldn't put Brazil against Italy and not expect sparks. Powerhouses of play, it's a match up that marks the excitement that lives long on the international stage - especially as we build towards the 2018 World Cup. With this animation, it serves as a creative reminder as to what the international stage can present as well as serving as a taste of the Tiempo. Never before had a boot carried such a powerful and enigmatic tone and it just keeps characterising the football carnival.

From '94 to today's top drawer, we've seen it go from Romario, Maldini, Cantona and Ronaldinho right through to royalty with Ramos - the boot game now sits pretty with the help of The Tiempo Legend VII. A stand out boot that combines contemporary class with clinical detail. It's one for the individual who reads the game on and off the pitch in their own, personal way. Channeling Maldini and Romario it's about playing it with everything you've got and rocking the deal. You don't teach the Tiempo player, you let them write the rules. Deadly, all day long.

Author
joe.andrews

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