Creative Soccer Culture

Settpace Produces Halloween-Themed Nike x Alexander McQueen Concept For Liverpool

Arriving with something suited to the time of year, concept kit designer, Settpace has revealed a a Halloween-edition Nike x Alexander McQueen kit for Liverpool FC, combining splashes of the club’s classic red in McQueen’s signature fashion, with subtle skull graphics.

Halloween is usually a time for dressing up all spooky-like, but if designer Settpace had his way, he’d have Liverpool fans dressed out in a fashion-forward design, using his signature style to combine a brand with a luxury fashion label in what are fantasy collaborations. On this occasion, it’s obviously Nike, given that they’re Liverpool’s current sponsor, and here they’re partnered with the late, great Alexander McQueen for a visually stunning shirt design that would likely have LFC fans, shirt collectors and fashionistas scrambling for a piece alike.

The Nike x Alexander McQueen Liverpool concept shirt sees a black base with red and grey accents spread across. The red are vibrant floral graphics that also conjure images of blood, given what’s contained within the grey accents – skulls. Bit morbid, but it is a Halloween concept, and for that reason it’s beautifully apt. A striking take on the LFC crest provides a fittingly final flourish to the design.

Having seen Napoli release halloween kits over the last couple of seasons, is this something that could work in the future for other clubs, or is this design equally good enough to be a standalone special edition fourth kit? Either way, we’re always for this type of experimental exploration when it comes to kit design. Brands, take note.

Check out more of Settpace's work here.

Author
Daniel Jones

The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.