Punctuating the football landscape, KITH and adidas Football join creative forces for a delicious delivery of football apparel and footwear, showcased here in a New York inspired lookbook featuring KITH Cobras.
Introducing the KITH Cobras: a New York team where style meets substance and where football melts the mind. Bringing street fashion to the table, the collection boasts a healthy dosage attitude stretching from city to coast and born from KITH's New York and Miami flagship stores, as captured in the short film below. The collection goes the distance too, as sports performance is given a contemporary gloss with the help of one of the sharpest stores going.
The KITH Cobras lookbook takes in the sights and sounds of New York City. A state of mind as much as a football-fashion cultural set up, the kits themselves are beautifully minimalist though character laden all the same. Poignant use of colour, an eye for detail with the baselayers and sealing the deal with sweats, every element is thought through.
What's more, look closely and you'll see it doesn't stop at the socks. The KITH x adidas Football collaboration stretches to the tip of the toe with special edition boots and footwear dropping too. The KITH x adidas Soccer COPA Mundial 17 paired up with some emphatic KITH x adidas Soccer COPA Mundial 17 UltraBOOST - you're gonna have to get in quick as these Cobras have got the party sewn up.
Expect a full release on June 2 at KITH stores and online.