Olympique Lyonnais Féminin have linked up with French fashion outlet 'La Redoute' to launch a debut collaborative clothing capsule. The Lyon Ladies team have been honoured with a sleek collection consisting of casual lifestyle pieces with an athleisure influence and subtle club branding.
The partnership has produced a full wardrobe of clothing that reflects the fashion trends and cultural diversity of Lyonnaise players. The Lyon squad is made up of players from 10 nationalities, and carries the universal values of commitment, performance and excellence – 5 Champions League, 12 French League titles and 7 French Cups backs that up. As for the collaboration, it's a simplistic but stylish execution that blends effortlessly into lifestyle and fashion circles.
Dropping on February 26, the capsule is made up of 13 pieces. Predominantly styled in black, navy and white with embellished gold braids, the collection features jackets, sweatpants, tops, leggings, playsuits and blazers, all of which are brushed with urban sportswear vibes and co-branded La Redoute x OL tags. From the clean white OL tee, to the premium black jacket with golden finish.
Sylvette Boutin Lepers, the Creator and Image Partnership Manager at La Redoute said of the collection; "It's more than a fad, women's football is a phenomenon. We gave the floor to these young women, who expressed to us their desire for an easy, modern and feminine wardrobe."
OL Captain Wendie Renard backed that up by explaining; "We want to thank La Redoute for their confidence in creating this collection that looks like us. It is a great satisfaction that a fashion influencer is interested in us, we feel a sense of gratitude that affects us a lot."
The Lyon Féminin x La Redoute Collection will be available on February 26 from laredoute.fr and olweb.fr
