Creative Soccer Culture

Nike Launch Nigeria 2020 Collection

Nike have once again bestowed upon Nigeria one of the waviest collections going, backing up the release of their new home and away shirts for 20/21 with a range of footwear and apparel that’s bound to gain as much attention as the original collection.

In 2018, Naija changed the game with a collection for the ages that set a new standard for how Nike approaches federation design. It achieved 3 million pre-orders, sold out, re-stocked, and sold out time and time again. In 2020, Nigeria pick up right where they left off, and the new home and away shirts are joined not only by a range of trainers, including the Air Max 95 and the Air Force 1, but a full clothing collection, including a poncho, vest, dress and more, all with the deconstructed Nigeria crest featuring boldly, and 'NAIJA' emblazoned throughout. Truly, the Super Eagles have never looked so good.

The new home kit fuses the traditional aesthetic of an agbada robe with modern football design. The kit’s pattern was hand drawn and is highly symbolic of Nigerian heritage with nods to nobility and family. Nigeria’s crest is placed centrally on the chest with a Swoosh underneath it. The player names and numbers integrate the eagle feather into the application. “Naija” appears inside the neck of jersey and on the back of the socks in a new typeface.

The away kit is inspired by Onaism, a traditional artistic movement central to Nigerian design and craft represented in the trim details. An eagle feather aesthetic, creatively distorted, continuously repeats in ascending size to create a visual impact. The collar has a slight V overlap with a thicker overlap in the back. Both the collar and the sleeves feature a slight nick at the mid-point.

Shop the full Nike x Nigeria 2020 collection at prodirectsoccer.com

Author
Daniel Jones

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