New Balance and Baiteze Squad enter into their third year of partnership, and celebrating that milestone they’ve brought Seoul based brand Nivelcrack on board for a new collaborative collection, titled ‘East meets West’.

New Balance and Baiteze Squad continue their exciting partnership, and they take it in an all-new direction by partnering with Nivelcrack for a new lifestyle capsule that features South Korean tigers and England lions across the designs. The ‘East meets West’ collection is inspired by unity across football’s global community and celebrates the coming together of two vibrand worlds – East London and West Seoul.

The ten-piece capsule includes a bespoke Baiteze football shirt that is the standout piece from the collection, combining a black base with an orange and navy graphic that evokes the tiger stripes. That’s joined by a jacket, hoodies, t-shirts, bucket hats, caps, and even towels, all presented in the bright and bold execution that Baiteze have become known for.

Speaking on the reveal, Baiteze Director Ebenezer Gyamerah said: “Baiteze FC is excited about the ‘East Meets West’ collaboration with Nivelcrack and the opportunity to celebrate two grassroots communities that continually push the boundaries of what it means to be part of a local team. The collection uses bespoke design to highlight the universal language of football and how it unites people the world over whether from London or Seoul”.

The 'East London to West Seoul' collection will be available from 1 October at nivelcrack.com