Building on their existing support of the EFL and celebrating their association with the beautiful game, Jameson’s Irish Whiskey have partnered with Admiral to create a collab tracksuit, ably modelled by Jameson’s own professional footballer, Kyle Jameson.
Having signed their first professional footballer in League Two’s Newport County defender and the brand’s namesake, Kyle Jameson, back at the beginning of the year, the world’s No. 1 Irish Whiskey, Jameson, then had to dress said footballer. And his family. And his friends. But not quite the dogs. So they turned to none other than iconic British heritage football brand, Admiral Sportswear, collaborating to create a full retro-inspired tracksuit in Jameson’s signature green, featuring key elements from Admiral’s world-famous designs for team performance wear.
The tracksuit pulls from Admiral’s rich archive of pre-match garms and features key elements like the iconic side taping and stitched Admiral logo adding the Jameson J on both the front chest and the taping. A slouchy royal green trackie ready prepped for pubs, presents, party games and freezing cold five-a-sides this Xmas.
Theo Hamburger, Head of Sales and Marketting at Admiral said: "Our partnership with Jameson has flourished on the pitch through our range of football shirts, and we’re excited to elevate that collaboration with a new lifestyle collection. Jameson’s commitment to football over the years perfectly mirrors Admiral’s mission to be at the heart of football culture. Both brands share a rich heritage and history, making this collection a true reflection of the vibrant footballing spirit we aim to celebrate."
Josh McCarthy, Jameson UK Brand Director said: "Nostalgia is everywhere at the moment and growing up in Leicester, there was no shortage of Admiral tops on the park and at the local football clubs back then. Similarly, Jameson shares a history rich with heritage, so teaming up with an iconic heritage brand like Admiral felt like a natural fit, with the results speaking for themselves. A classic tracksuit, from two classic brands, to look sharp after the match when buying your mates a round of Jameson, Ginger and Lime."
Shop the Admiral x Jameson tracksuit at jamesonwhiskey.com