Creative Soccer Culture

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Lifestyle Clothing

Umbro Korea x Stranger Crew Launch SS20 Team Badge Collection

Combining the world’s of football and motorsport to create a new replica style, Umbro Korea and Stranger Crew come together for the SS20 Team Badge Collection, which is presented in a striking lookbook shot on location at a race track.

Lifestyle Clothing

Supreme Produce Jacket In Homage To 90s Inter Design

American hype brand Supreme have taken a vintage 90s-era Inter Milan track jacket as inspiration for one of their latest releases, as they pay homage to the design of the original with the ‘Big Letter Track Jacket’, which also possibly hints at the brand’s future plans.

Lifestyle Clothing

Nivelcrack Unveil R9-Inspired SS20 Collection Lookbook

Taking inspiration from a true footballing icon and one of the greatest players of all time, Nivelcrack unveils its SS20 collection, which pays homage to El Fenomeno himself, Ronaldo with a graphic silhouette print and an original R9 Mercurial design.

Lifestyle Clothing

Umbro Launches SS20 Projects & ARP Collections

Taking inspiration from the beach parties of Ibiza to the club nights of Seoul, Umbro Projects launches its SS20 collection, which features a vibrant array of colours and fabrications across a full set of new seasonal silhouettes.

Lifestyle Clothing

Ralph Lauren Creates Custom Inter Miami Suit For David Beckham

Bolstering his reputation as one of the most stylish men in the world, Inter Miami owner David Beckham wore a full custom suit from Ralph Lauren’s Purple Label made-to-measure program for his club’s MLS debut on the weekend. And now the fashion powerhouse has provided a closer look at the suit in a short video, with input from Beckham himself.

Lifestyle Clothing

DSquared2 x Man City Unveil Their Latest Formalwear Uniforms

Bringing what has now become a traditional seasonal refresh to the scene, Dsquared2 have launched their latest Manchester City formalwear uniforms, once again combining the classic darkened hues that are fast becoming synonymous with the series with club branding.

Lifestyle Clothing

Liverpool Launch Latest Retro Clothing Collection

As they get over a slight blip on their inevitable charge towards a first Premier League title, Liverpool have launched a new 90’s retro collection that draws inspiration from their teal away shirts worn between 1991 and 1993.

Lifestyle Clothing

Reigning Champ Launch Seattle Sounders 2019 MLS Champions Pack

The Seattle Sounders’ celebrations continue on the back of their 2019 MLS Cup victory, with Vancouver-based designers Reigning Champ launching the MLS Champions Pack – a limited three-piece collection that features custom graphics including a nod to the club's road to victory and their two MLS Cup Championships to date.

Lifestyle Clothing

PSG x Jordan Unveil Six-Piece Women's Collection

Paris Saint-Germain and the Jordan Brand are going deeper into their collaborative journey by unveiling the first ever women's capsule collection to accompany the first men's collection of 2020 which was headlined by the new fourth kit earlier this year.

Lifestyle Clothing

PSG x Jordan Reveal Debut Women's Collection

Building further on what has been one of the most successful and revolutionary collaborations in recent years, Paris Saint-Germain and Jordan are set to launch their first women’s collection. With PSG Féminine players in attendance, the collection was previewed recently at a special event at Galeries Lafayette, Champs-Elysées.

Lifestyle Clothing

PUMA x First Mile Launch Sportswear Collection Made From Recycled Plastic

Joining the front line in the fight against plastic pollution, PUMA has collaborated with First Mile to launch a sportswear collection consisting of shoes and apparel made from recycled yarn that’s manufactured from plastic bottles collected in the First Mile network. And they’ve pulled in their top footballing talent from both the men’s and women’s game to show it off.

Lifestyle Clothing

PUMA Launch A Second Instalment Of The 'Influence Pack'

PUMA’s influence spreads further throughout the globe, as PUMA introduce two new cities into the ‘Influence Pack’ fold. Marrakech and Havana join the already impressive offerings for New York, Amsterdam, Moscow and Bangkok, who all get secondary strips as part of the refresh.

Lifestyle Clothing

F.C. Real Bristol x Coca-Cola Launch SS20 Capsule

Coming together for another dose of sparkling specials, FC Real Bristol and Coca-Cola have unveiled their SS20 capsule collection, which adopts a vibrant star-spangled approach in acknowledgment of the beverage company’s American heritage.

Lifestyle Clothing

Hummel HIVE Channel 'Cold Hawaii' For SS20 Collection

Cold Hawaii on the west coast of Denmark acts as the inspiration behind hummel HIVE’s SS20 collection, providing an array of fresh seaside colourways and striking silhouettes combined with unique, Scandinavian surfer vibes, and laced with the brand’s legacy in football.

Lifestyle Clothing

Lyle & Scott x Lovers FC Launch 'Memories Are Made' Collection

Fashion label Lyle & Scott have linked up with Lovers FC for a capsule collection that beautifully blends terrace trends with throwback football. Titled 'Memories are Made' the series uses Lyle & Scott's own pitch side experience fused with Lovers FC's cultural influence in the game.

Lifestyle Clothing

Every Piece From The PSG x Jordan January 2020 Capsule

On the back of the PSG x Jordan Fourth Kit launch we're taking a look at every single clothing, footwear and accessory piece that accompanied the latest on pitch design. While the kit will soak up the spotlight, it's the wider lifestyle collection that consolidates the Parisian club's status as streetwear leaders in the global game, and the latest drop is packed with fresh hype.

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