Lionel Messi is a player that does things his own way. He's different. He's better. And that's why he gets his own signature football boot and exclusive adidas launch event when all other adidas players share the same designs. That's just how it works.
As players all over the world were opening their new "Cold Blooded" adidas boots this week Lionel Messi was receiving his bespoke design via a drone at an exclusive launch event in front of media and fans in Barcelona. That's pretty big time. That's best in the world big time.
Dropping in to pick up his new office shoes, Messi joined adidas for a Tango League tear up ahead of lacing up in a colourway that will accompany him to the knockout stages of the Champions League.
Strobe lights and red & blue stripes were on show as Messi was joined by the Barcelona Tango League for some fast-paced football in front of a raucous local crowd welcoming their heroic leader. As for the boots, Messi is set to wear the laced 17.1 edition wen Barcelona host Alaves in La Liga on Sunday night. Yeah, he's kind of a big deal.
Pick up the adidas Nemeziz Messi 17 from prodirectsoccer.com
