adidas Football are making their mark in Moscow by teaming up with Russia culture kings Omanko for a 2018 World Cup custom jersey workshop. Creative football flair through a lifestyle lens, the Three Stripes are throwing their weight around town.
Omanko brought the latest technology in custom printing to the party to supply guests with blank canvas shirts to make bespoke whichever way they pleased. A step-by-step process with a designer of graphics allowed each person to add the elements they wish to make their signature mark.
The event is set up to break the norm of custom jersey culture with a collaborative space that aims to rework clothing as well as just customise designs. From performance jerseys to lifestyle garms, all with a local and tourist touch of bespoke power. Sharp from terrace to street.
