Creative Soccer Culture

'Sir Alex Ferguson: Never Give In' Documentary Set For Release

Whilst recovering from a life-threatening brain haemorrhage, one of the greatest football manager’s of all time recounts his most treasured memories to his son in “Sir Alex Ferguson: Never Give In”, the latest football-centric documentary to be making its way to Amazon Prime.

First arriving in UK Cinemas on 27 May before arriving on Amazon Prime from 29 May, 'Sir Alex Ferguson: Never Give In' sees the great man recounting the most important stories of his life, both in and out of football, to his son Jason. Stories of growing-up and family, alongside sporting triumph and failure, the film includes deeply moving insights from his wife and sons, as well as former players, along the way.

Featuring exclusive and previously unseen archive footage as well as profoundly moving testimonies from his wife and three sons, comes a revealing and deeply personal documentary about the life of Sir Alex Ferguson, from his working-class roots in Glasgow to his career as one of the greatest football managers of all time. Directed by Sir Alex’s son, Jason Ferguson, this is a remarkably intimate and moving story about the extraordinary power of memory. 

Sir Alex recalls his career vividly – recounting the stories behind his most influential defeats, trophies and players. From his own successful playing career and prolific goal-scoring at Scottish clubs, including Rangers, to his move into management and leading Aberdeen to the European Cup Winners’ Cup and then finally his move south to Old Trafford. After a testing few years at United, he turned the club’s fortunes around and led them to over two decades of consistent success. 

This is a film about the bond between a man and his family, an exploration of leadership and mental toughness and a celebration of one of football’s greatest careers.

Under Ferguson’s guidance, Manchester United won a glittering array of trophies, including 13 Premier League titles, five FA Cups and two UEFA Champions League titles. He has won more trophies than any other manager in football history. 

The film features candid interviews with Sir Alex himself, his wife Cathy, his three sons, as well as former colleagues and elite players including Eric Cantona, Ryan Giggs, Gordon Strachan and Archie Knox. 

Speaking about the documentary Sir Alex Ferguson says, “Losing my memory was my biggest fear when I suffered a brain haemorrhage in 2018. In the making of this film I was able to revisit the most important moments of my life, good and bad. Having my son Jason direct this film has ensured an honest and intimate account. 

'Sir Alex Ferguson: Never Give In' releases in cinemas on 27 May and on Amazon Prime Video in the UK and Ireland from 29 May 2021.

Author
Daniel Jones

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