adidas & Arsenal Expand 'No More Red' Campaign

Around this time last year Arsenal introduced its ‘No More Red’ campaign in conjunction with adidas, stripping all colour away from their iconic home kit as part of an initiative to support the long-standing work being done by Arsenal in the Community to help keep young people safe from knife crime and youth violence. The all-white strip was worn by the Gunners in their FA Cup Third Round clash with Nottingham Forest, and now, 12 months on, the men’s team are set to do the same again, this time in their match against Oxford United, highlighting the further expansion of the initiative. Arsenal Women will be supporting the initiative by wearing No More Red pre-match training kit and anthem jackets in their derby match at Emirates Stadium vs Chelsea on 15 January.

Although the number of teenagers killed as a result of violent youth crime dropped significantly in 2022 in comparison to 2021, there were 11,502 knife offences recorded in London between January 2022 and November 2022, an increase compared with the corresponding period in 2021.

Building off the response to last year’s campaign, Arsenal and Adidas are expanding the ‘No More Red’ initiative by inviting members of the public to be part of it by volunteering with one of its charity partners. Each person who volunteers with one of the charities and organisations as part of the No More Red scheme can receive their own No More Red jersey and will be invited to watch Arsenal play at Emirates Stadium. 

Each charity and organisation have ten No More Red jerseys to give volunteers, who each must donate their time to be eligible. Full details relating to how each participating charity is offering the white jersey can be found on their respective websites. Details are also available on arsenal.com/NoMoreRed.