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Aston Villa Set To Sign Kit Deal With adidas

After numerous issues with their Castore kits over the last couple of years, Aston Villa are reportedly set to sign a new deal with adidas, which will commence from the beginning of the 24/25 season.

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adidas & Arsenal Continue 'No More Red' Campaign For Third Year

Arsenal and adidas are set to continue their ‘No More Red’ campaign against knife crime for a third consecutive year, and this time it will see the men’s team wearing the signature whiteout kit at home for the first time.

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The Defining Brand Moments of 2023

Before we look ahead to all that 2024 has to offer, we’re taking a beat to reflect on the defining brand moments of 2023, from big name player signings to the resurgence of retro, and everything in between.

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Artist Martin Ron Completes Messi Mural On First Anniversary of Argentina’s World Cup Victory

To commemorate the one year anniversary of Argentina’s World Cup win in Qatar, artist Martin Ron has produced a giant mural of Lionel Messi in Buenos Aires, located in the same district as another of his great works, that of Diego Maradona.

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New Balance Officially Announce The Signing Of Endrick

One of the world’s worst kept secrets has now been officially revealed, with New Balance announcing the signing of Brazilian teenage sensation Endrick, the 17-year old who’s set to sign for Real Madrid next summer.

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The Best Football x Fashion Collaborations of 2023

The expansion of the Football x Fashion space shows no signs of slowing down, and as we head towards the end of 2023, we look back on some of the best collaborations from the year.

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adidas Opens Its Predator Archive For 30th Anniversary Celebrations

When you get invited to adidas HQ in Herzogenaurach for a special presentation around the 30 year anniversary of Predator, you know it’s going to be something special. And so it proved, as the brand opened up the archives to show off some absolute pearls from the past.

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Our Top 15 adidas Predator Commercials

The impending launch of the new adidas Predator has already got our nostalgia levels absolutely peaking, but while we patiently await the official unveiling, we thought what better way to kill some time than checking out the most memorable adidas Predator commercials. Basically lots of Beckham and Zidane curling and Steven Gerrard smashing. We won't keep you any longer than that. Scroll away…

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Jude Bellingham Reportedly Set To Sign Louis Vuitton Endorsement Deal

Jude Bellingham’s star keeps rising both on and off the pitch, and reports are now suggesting that the Real Madrid midfielder and Golden Boy is set to sign a multi-million pound endorsement deal with Louis Vuitton.

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Trent Alexander-Arnold Officially Joins adidas

Bringing an end to his time with Under Armour and rekindling and old relationship, Trent Alexander-Arnold has officially been announced as an adidas player, and he’ll be wearing the Predator.

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Werder & Blaumeier Collaborate For Capsule Centred Around Diversity

SV Werder Bremen put a special emphasis on inclusion and participation, and for their 125 year anniversary, the Bundesliga side have taken that to the next level, collaborating with the Blaumeier Atelier for a capsule collection of fan merchandise.

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Six Match-Worn Messi Jerseys From The 2022 FIFA World Cup To Auction At Sotheby’s

Offering a chance to own a piece of football history, Sotheby’s are bringing six shirts worn by Lionel Messi during the 2022 FIFA World Cup in Qatar to auction, including the shirt he wore in the final.

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Marcus Rashford Goes Sneaker Shopping With Complex

Manchester United's Marcus Rashford is the latest player to go Sneaker Shopping with Complex's Joe La Puma, with the pair heading to KershKicks in Manchester, England, to make selections, while also talking through the England man’s love of trainers, among a range of other topics.

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The Best Deals From Pro:Direct’s 2023 Black Friday Sales

As one of the largest online sport retail brands, Pro:Direct Soccer’s Black Friday sale is always on our radar for a bargain. Just so happens that this year, we got to look at the brand’s upcoming deals ahead of time, and we’ve rounded up the best of the bunch, set to drop over the next nine days.

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San Diego FC Unveils New Performance Centre Renderings Ahead Of 2025 Inaugural Season

Preparation is well underway for San Diego FC ahead of their debut in Major League Soccer in 2025, and the latest development has come in the reveal of the club’s cutting-edge training facility and its highly anticipated Right to Dream Youth Development Academy.

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adidas Bring Zinedine Zidane & Lionel Messi Together For A Chat

When you’ve got two of the greatest footballers of all-time on your books, it feels rude to not bring them together. That’s what Adidas did recently, when they arranged for Lionel Messi to spend some time with Zinedine Zidane.

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