News

adidas To Host ‘MakerLab’ Runway Presentation At Paris Fashion Week

Taking further strides into the fashion world and supporting the next generation of young talents, adidas Originals has announced that it will be hosting a runway presentation during Paris Fashion Week.

News

10 Things You Might Have Missed This Week – 11/01/19

Boom. The weekend is back around. The return of the Premier League, the end of the winter break in Europe, but before we get to all the important stuff, let's take a look at the other side of football. From old mysteries finally solved, to training ground secrets, here are 10 things you might have missed this week...

News

Right To Dream Group Release Powerful 'A Dream is Born' Film

A powerful video titled ‘A Dream is Born’ has been released by the Right to Dream Group, charting the journey of young Ghanaian footballer, Francis Atuahene, from dreaming youngster to professional footballer. And the message here is clear: Every success story starts with a dream, and Right to Dream want to inspire dreamers like Francis Atuahene by sharing his inspirational story.

News

Eric Bailly Signs For Jay Z's Roc Nation Sports

Making some big moves off the pitch, Manchester United defender Eric Bailly has become the latest high profile sports star to sign for Jay-Z’s management agency, Roc Nation Sports.

News

10 Things You Might Have Missed This Week – 04/01/19

It’s Friday, and to help you get through the last grinding minutes of the day before you can enjoy your weekend, we’ve rounded up ten things you might have missed from the world of football this week…

News

Nadia Atique Talks LFC in 47's "This Means More" Series

Nadia Atique uses design to celebrate her support for Liverpool Football Club and brings football and fashion together with 47 as part of their “This Means More” series of films.

News

BAPE & PSG Drop Collaborative Football

Paris Saint-Germain and Japanese streetwear label BAPE build on their debut collaborative collection in 2018 by dropping a co-branded football as their first move of the new year.

News

MC Nelson Talks LFC in 47's “This Means More” Series

MC Nelson brings his own story of football and music to the fore with 47 and Liverpool FC as part of their “This Means More” series of films. A scouser through and through, MC Nelson's path has been influenced by his club along very step of the way.

News

New Balance & Liverpool Discuss Record Kit Deal

The good news keeps coming for Liverpool as the club are reportedly in discussion with kit manufacturer New Balance about an improved deal that could potentially see them surpass Man United's £75m per year deal with adidas.

News

Gremio Install Kit Vending Machine

Brazilian top flight club Gremio have branched out their replica platform by installing an official football kit vending machine at Salgado Filho airport in their home city of Porto Alegre.

News

Mauro Icardi Signs New Long-Term Nike Deal

Inter Milan captain Mauro Icardi has put pen to paper on a new long term contract extension with Nike that'll see him remain with the Swoosh right up until 2027.

News

Juventus Signs New $465m Extension With adidas

Juventus and adidas have announced a new partnership deal that will see the Serie A champions continue to wear the Three Stripes right up to June 30, 2027.

News

10 Things You Might Have Missed This Week – 21/12/18

So this is Christmas, and what have you done? Well you've only gone and missed a bunch of stuff, that's what. But never fear, we've got you covered with 10 things you might have missed this week. The big news was obviously the departure of a certain J. Mourinho from Manchester United, so the aftermath of that seems like a solid place to start...

News

2018: The Year of the Football Shirt

As the countdown to 2019 ticks on we’re reflecting on what has been a transitional year for the football shirt. A World Cup year which saw brands begin to respect the individual nature of a team’s identity. For 2018 was the year of the football shirt – a year that has opened things up for 2019 to express with unlimited creativity.

News

Ronaldo Wonder Goal Immortalised In Crystal Portrait

Cristiano Ronaldo's wonder goal for Real Madrid against Juventus in the Quarter Final of the 17/18 Champions League has been immortalised in Swarovski crystals by Colombian artist, Mr. Bling. A portrait of yourself scoring one of the best goals of the season, made of diamonds? Yeah, that’s right up CR7's street.

News

Court Orders Rafinha To Wear adidas Boots

A Dutch court has ruled that Barca midfielder, Rafinha, must wear adidas boots or pay a fine of €10,000 for each day he continues to refuse to honour his contract, up to a maximum of €1m.

Or select a Category