Creative Soccer Culture

adidas Launch the Flamengo Icon Jersey

Dropping as a new era of adidas football replica, the new 'Icon Jersey' collection merges the worlds of lifestyle and performance for an alternative twist of tradition. The latest club to receive the icon treatment are Brazilian giants Flamengo.

The Rio de Janeiro outfit have followed in the footsteps of Real Madrid with a similar stripped back jersey that packs a statement collar and cuff combo. Block stripes host an oversized club crest for a majestically retro feel away from the pitch. It's pub ready, this.

The Three Stripes have put a serious emphasis on merging the worlds of lifestyle and replica performance this season with both their club and federations collections. Adidas are constantly designing performance shirts with a fashion-wary edge, and pieces like the new Flamengo Icon Jersey help further blur the lines between on and off-pitch. A style-conscious alternative that represents the club, without having to go full performance.

Author
joe.andrews

The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.