Creative Soccer Culture

PUMA Launch The Italy Renaissance Kit

PUMA are celebrating a new wave of Azzuri talent by launching the Italy Renaissance Kit which is revived from the archives to take inspiration from the Renaissance period to celebrate the fresh generation of talent rising to prominence in Italy on and off the pitch.

12 players of the current squad are aged 25 or under, and the kit marks a new era for the Italian national team as young and exciting players are coming to prominence. Featuring patterns inspired by Renaissance-era fabrics and architecture, the kit’s green colour dates back to the ‘Maglia Verde’ (green jersey) worn during the Azzurri’s 2-0 win against Argentina in December 1954 at Rome’s Stadio Olimpico.

Historically the full national team used the green jersey for only one game, but the youth teams subsequently adopted the colour as their home kit. The iconic Azzurri blue remained exclusive to the full national team and was used as motivation for youth players to earn the right to wear the jersey. The new jersey features an all-over Renaissance-inspired graphic - a celebration of Italy’s culture past, present and future. The kit is part of a larger Renaissance graphic collection created for the Italian Football Federation to make waves both on the pitch and the street.

The new kit will debut in Italy’s qualifying fixture against Greece at Stadio Olimpico (12 October), where a win will secure progress to next summer’s EURO 2020 tournament.

Pick up the Italy Renaissance Kit at prodirectsoccer.com

Author
joe.andrews

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