Creative Soccer Culture

FC Nurnberg Reveal Special "Gemeinschaft" Jersey

To celebrate their long-lasting partnership, 1. FC Nürnberg and sponsor, Nürnberger Versicherung, have produced a special edition jersey that has the theme of "community" at its heart. Nurnberg will wear the ‘Gemeinschaft’ kit on 7 May in their match against Kaiserslautern.

Nürnberger Versicherung has been the main sponsor of 1. FC Nürnberg for many years and are the longest main sponsor in the club’s history. To celebrate this, a special edition jersey has been created with the help of technical sponsor adidas, and it conveys a very central theme: community. Uniformly in the club colour of red, the sponsor logos also appear in the same colour, ensuring that focus is on that club crest that unites the fans, and the theme of the people who form their community.

Niels Rossow, Commercial Director of 1. FC Nürnberg: “We bring people together in a diverse, dedicated and passionate club family. In accordance with our mission statement, we work every day to make the club and people's lives are better together.

At the same time as the special jersey, the partners 1. FC Nürnberg and Nürnberger Versicherung are launching a cotton T-shirt that is based on the jersey. The cotton version is subsidized by Nürnberger Versicherung and is therefore available at a price of 15 euros. "With this T-shirt, we want to ensure that everyone, no matter where or when, can show that they are a visible part of our community," says Karoline Haderer, Head of Marketing and Sponsoring at Nürnberger Versicherung. "Because community should unite us all, whether with jersey or cotton shirt, on the pitch, in the stadium, in our free time or at work.

With the new Gemeinschaft jersey, Nürnberger Versicherung and 1. FCN aim to set an example for more solidarity and community in society. The special jersey is available in a limited edition of 1900 pieces, while the T-shirt will have 1884 available – corresponding to the year in which Nürnberger Versicherung was founded.

The special edition FC Nurnberg shirt is available now at fcn-fan-shop.de

Author
Daniel Jones

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