BSC Young Boys have once again reinforced their long-standing commitment to fighting racism with the release of their #YBFOREVERYONE kit, a striking design to reinforce the club's Anti-Racism stance, which made its debut in their recent 1-0 victory over St. Gallen.
For 29 years, YB has been actively committed to fighting racism and discrimination. This latest statement from the Swiss champions is steeped in history, continuing a tradition that began three decades ago when YB first took to the pitch with an anti-racism message on their jerseys. Back in 1995, the bold words "Together Against Racism" adorned their shirts, a powerful stance that laid the foundation for the club's unwavering dedication to equality and inclusion.
Since then, Young Boys have remained at the forefront of the fight against all forms of discrimination—be it racism, anti-Semitism, homophobia, or sexism. Through various partnerships and initiatives, they have championed the cause of a diverse and open society, setting an example both on and off the pitch.
BSC Young Boys' Special Anti-Racism kit is a visual testament to the club’s diverse and long-standing commitment to corporate social responsibility. Every detail, from the logos and sponsorship prints to the #YBFOREVERYONE slogan, embodies YB's stance on inclusivity. These elements are filled with a detailed illustration that artistically represents the club’s wide range of projects and initiatives promoting diversity and equality.
With the Special #YBFOREVERYONE kit, YB continue to use their platform for change, ensuring that football remains a space for unity and respect. As they gear up to celebrate the 30th anniversary of HalbZeit—the club’s affiliated anti-racism organisation—next year, Young Boys reaffirm their stance: the beautiful game is for everyone.
The #YBFOREVERYONE kit and collection is available now at shop.bscyb.ch
