Heritage Football Boots - New Puma King a tribute to Pele - 23/01/09

Heritage Football Boots - New Puma King a tribute to Pele - 23/01/09

     
     
      In 1970 PelÉ won his third World Cup final playing in Puma King football boots, a momentous occasion in football history. From this moment on, the Puma soccer boot officially became known as the King PelÉ, now thirty years later Puma have released the Puma King XL football boots in a commemorative black and yellow colourway.
     
   

The legendary Puma King football boots have been worn by football greats PelÉ, Eusebio, Maradona and Cruyff. Since their first release in 1968 Puma King football boots have set the benchmark for quality and performance.                             It was at the 1970 World Cup finals in Mexico when the Puma King football boots were brought to the worlds attention. PelÉ stopped the referee with a last-second request to tie his shoelaces at the opening whistle of a finals match and knelt down to give millions of television viewers a close-up of his Puma football boots.

    Despite PelÉ complying with a request by a Puma representative, this was the first step to PelÉ becoming synonymous with the King football boots. Still going strong, the modern day Puma King XL football boots pack in all the quality and craftsmanship of the original boots, whilst benefitting from technological advancements in football boots production.
   
    The limited edition black/yellow/gold Puma King XL football boots are exclusive to Pro Direct Soccer and are available from the 22nd January. Featuring a supersoft full grain leather upper maintaining the highest level of comfort, ball touch and control. Puma have developed and taken comfort to the next level with their unique AptoLast technology. Formed to match the natural curvatures of the foot to provide a superior fit so the Puma King XL football boots improve comfort, movement on the pitch and feel for the ball.