Creative Soccer Culture

Nike Launch China Exclusive CR7 Collection

Cristiano Ronaldo's 2018 CR7 Tour of China has coincided with an exclusive collection of CR7 products hitting the Chinese market. Marking Ronaldo's second China tour with Nike, the C罗 collection carries an exclusive new logo and is headlined by a special edition Mercurial Superfly CR7 boot.

The new logo is made with a pattern that includes an ancient boat compass, the captain's "C" and a new Chinese-character version of Ronaldo's famed CR7 mark (C罗). The pick of the pieces from the series is undoubtably the Mercurial Superfly Elite CR7. Decorated with a print symbolising the Fire Dragoon and emblazoned with the CR7 China logo, it's a special edition with serious flair.

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The Mercurial comes accompanied by another footwear offering in the form of the small-sided Nike React FC CR7 in "Black/Metallic Gold" with a React midsole for comfort and a gum rubber outsole. It features a Golden dragon print detail on the black upper, and is punctuated by the C罗 logo. A number of statement clothing pieces complete the CR7 China collection, as tees and jackets host CR7 and Swoosh branding. 

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Ronaldo kicked off his 2018 CR7 Tour of China by dropping in on a local school to open their brand new football pitch facility – a project he and Nike co-created last year as they focus heavy on improving grass-roots football in the country. Check that out here.

All the above products are available exclusively from Nike's China Store.

Author
joe.andrews

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