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PARK Team Up With FIFA 22 To Tackle Climate Change

Following on from their partnership on FIFA 21, PARK SSC and EA Sports come together again, only this time it’s with an even greater mission at heart. You can now take on their squad made up entirely of the world’s best stoppers to help stop climate change.

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PTS x Black Players For Change Return For "Black Out" Collection II

Following on from last years campaign, Black Players For Change and the Black Women's Player Collective have once again joined forces with the Participation Trophy Studio to create the ‘Black Out’ collection II.
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Barcelona & Spotify Officially Announce New Partnership

It’s long been on the rumour mill, but Barcelona have now officially announced that they have partnered with Spotify. The Catalan club’s home stadium will be renamed the Spotify Camp Nou, and the Swedish audio streaming and media services provider will also appear in the sponsor slot on both men's and women's shirts.
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Kylian Mbappe Faces Latest Hublot Campaign

If you’re a global brand looking for someone to encapsulate your latest campaign, titled ‘One word: excellence’, you could do a lot worse than having French World Cup winner Kylian Mbappé as your focal point. Lucky then that the PSG man is already an Ambassador for Hublot, who just so happen to have a campaign by that very name…
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Clarks Sign Raheem Sterling As New Global Brand Ambassador

Taking the next logical step in their already strong relationship, Clarks Originals have announced that Raheem Sterling is their new Global Brand Ambassador. The partnership will include the City man designing product collections, starring in brand campaigns and exploring innovative ways to give back to the communities in both England and Jamaica.

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Italy & adidas Announce New Partnership Commencing January 2023

Welcoming back an old alliance, the Italian Football Federation have announced a new long-term partnership with adidas that’s set to commence in January 2023.

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PSG Feminines Players Are Displayed At Parc Des Princes For IWD2022

PSG Feminines prepare to take on Bayern Munich in the UEFA Women’s Champions League quarter-final at the end of March, and ahead of the tie and in celebration of International Women’s Day, the PSG players have taken over the Parc des Princes.
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Magdalena Erikkson & Pernille Harder Star In 'Love Always Wins' Short Film

To mark International Women’s Day, a short film titled ‘Love Always Wins’ has been released, and it celebrates the on and off pitch achievements of two of the biggest names in the women’s game: Magdalena Eriksson and Pernille Harder.
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First Look Inside PSG's New NYC Flagship Store

Continuing their international brand expansion, Paris Saint-Germain have unveiled a new US flagship store on Fifth Avenue in New York City. The move follows the recent opening of the club’s impressive new store on the Avenue des Champs-Élysées in Paris.

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PSG’s Exclusive Deal With Jordan Brand Will Expire At The End Of This Season

The PSG x Jordan collaboration was a game changer, no doubt. The exclusive three-year partnership kicked off in 2018 and was extended for a further year in 2021, but now that deal is coming to an end with no sign of an extension. So does this mean the end of the ground-breaking, border-crossing team up? The short answer is no, but the key detail is in the word ‘exclusive’.
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PUMA Announce Memphis Depay As New Global Ambassador

It’s been a hot topic in the boot world over the last 12 months, but Memphis Depay has finally put any debate to bed by signing on to become PUMA’s latest global ambassador. The new long-term partnership will see the Barca man officially wearing the Ultra going forward.
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LA Galaxy Collaborate With DGK For Custom Skateboard Deck

Building on an existing relationship with the skating community, LA Galaxy today announced a skateboard deck collaboration with DGK. The ‘Locally Grown, Globally Known’ deck is limited to 100 units and proceeds from sales benefitted the LA Galaxy Foundation and DGK’s Saved by Skateboarding foundation.

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David Alaba Becomes An Ambassador For Darwin FC

Taking a stand against racism and all types of discrimination, Real Madrid’s David Alaba joins Darwin FC, a non-profit football organisation from Berlin that aims to grow a borderless football community, and together they’ve launched new fashion collection, with all profits set to be donated.
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Fly Nowhere Announce A Special Projects Initiative With PSG

With one eye on complimenting the club’s unique North American retail expansion, Paris Saint Germain and NY/Italy based boutique creative studio Fly Nowhere announce the launch of an initiative to develop special projects and collaboration merchandise.
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Man City Are Building The First Football Stadium In The Metaverse

Manchester City are set to be the first Premier League club to join the Metaverse, with news that they have signed a three year deal with Sony that will see them build a virtual Etihad Stadium.
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Lazio Announce Technical Partnership With Mizuno

It’s a new era for Lazio, as the Serie A side prepare to say goodbye to current kit producers Macron and say hello to new official kit suppliers Mizuno. The Japanese brand has been confirmed as the new technical partner for the Italian side in a deal that will commence following the conclusion of the 21/22 season.

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