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adidas Unveil Statues Of Female Athletes & Change-Makers At Tower Bridge

To support the push for greater representation in London, adidas has unveiled eight statues of women who are breaking boundaries in the world of sport, fashion, and culture, including Eni Aluko, Vivianne Miedema and Francesca Brown.
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Stüssy x PSG Link Up For Collaborative Jersey

Stüssy are marking the opening of their new flagship store in Paris by unveiling a collaborative football shirt with Paris Saint-Germain that'll be available exclusively at the new space in the French capital. 
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Inter & Nike Clash Over Moncler Partnership

Reports from Italy are suggesting that all is not well in the Inter Milan x Nike partnership. The indication is that the brand are asking to reduce their payments to the club by €1m due to Nerazzurri’s partnership with fashion brand Moncler.
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Haaland Meets Zidane For adidas Talks

The big guns have officially been rolled out as adidas step up their pursuit of Erling Haaland. The most in demand striker in world football is open to all offers as he prepares to cash in on two monumental pay days – a new club & a new sponsor – step in Monsieur Zidane in a bid for both.
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PSG Reveal Images Of Their New Training Centre

Matching the ambition of the Ligue 1 side, Paris Saint-Germain have unveiled rendered images of their new €300 million training centre, which is currently under construction, with the plan being that it will host the men’s and women’s first teams and the academy from the 23/24 season.
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Man United Announce Tezos As New Training Shirt Sponsor

Taking the place of Aon on the front of their training kit, Manchester United have announced a new £20m-per-season shirt sponsor deal with blockchain platform Tezos.
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Roc Nation Sports Announces Its Class Of 2022

Once again looking to the future and the development of the game, Roc Nation Sports has announced its 'Class of 2022’: the latest five young up-and-coming superstars to sign with the sports agency.
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Sergio Ramos Officially Announced As Mizuno Ambassador

In what is a major capture for the Japanese brand, Mizuno have revealed the signing of Paris Saint-Germain defender and World Cup winner, Sergio Ramos. The Spain international will wear the Morelia Neo Ⅲ β Japan.
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Looking Back At All PSG x Jordan Drops

PSG x Jordan changed the face of football culture, ushering in a new era of cross-over collaboration. Now, as we anticipate a second kit from what is its fourth year, we look back at all the drops from the trailblazing partnership.
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Could Dusan Vlahovic Be On The Move From Nike?

Dusan Vlahović is one of the hottest strikers in Europe right now, and he underlined his red hot form and ability with a debut goal for Juventus on the weekend. But could he be yet another striker who’s set to leave Nike?
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Inter Set To Make Digital Bits Their New Front Of Shirt Sponsor

It seems that Inter Milan’s one year deal for Socios to be the primary shirt sponsor will not be extended, with the current sleeve sponsor, Digitalbits, set to take their place from the beginning of the 22/23 season.
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Why adidas Must Make Erling Haaland Their Main Man

It’s no secret that Erling Haaland’s days with Nike look to be up. But with huge interest from other brands in the young superstar, should adidas be going all out to sign him?
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PUMA To Supply Serie A Match Ball From 22/23?

If reports are to believed then it looks like the end of one era and the beginning of another in Serie A, with PUMA apparently set to take over from Nike as the official ball supplier for the Italian league.
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Oakley Announce Partnership With Kylian Mbappe

Sports performance eyewear brand Oakley have announced a multi-year partnership with Kylian Mbappé, and it kicks off with the PSG man taking the lead in the brand’s newest “Be Who You Are” campaign film.
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Mo Salah Talks In Depth To GQ As Their February Cover Star

Despite his explosive nature on the pitch and his immense popularity off it, Mo Salah is quite a reserved character. So it was refreshing to get to know the Liverpool forward that little bit better thanks to a candid interview and shoot with GQ, with the publication making him their February cover star.
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'No More Red' Campaign Sees Arsenal Remove The Colour From Their Shirt

Joining forces for a powerful campaign, adidas and Arsenal have announced ‘No More Red’, a powerful joint initiative that addresses knife crime. The campaign will launch with Arsenal wearing a one-off all white kit, removing the Arsenal red against Nottingham Forest in the Emirates FA Cup Third Round.

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