Creative Soccer Culture

Football Apparel

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Performance Football Apparel

adidas Launch Arsenal 2019/20 Home Shirt

The return of the stripes. Arsenal get their adidas partnership underway by unveiling the new 2019/20 home kit that pays homage to the past with a distinctively modern twist. As far as first impressions go it's fair to say that adidas have nailed it with the red half of North London with a stunning debut drop. 

Performance Football Apparel

Nike Launch PSG 2019/20 Home Shirt

Celebrating 30 years of partnership, the new Paris Saint-Germain 2019/20 home shirt from Nike sees the return of the iconic ‘Hechter' stripe design. The three equal vertical bars – white-red-white – each representing a decade of memories created by PSG while wearing the Swoosh.

Performance Football Apparel

Umbro Launch Hearts 2019/20 Away Shirt

Getting a bit repetitive when it comes to Umbro and their new kits, but what do you expect when they keep knocking ‘em out of the park? Sure enough they’ve done it yet again, this time with the Hearts 19/20 away shirt, which once more features a bespoke design of pure retro-licious quality.

Performance Football Apparel

adidas Launch MLS 'Americana' Independence Day Warm-Up Jerseys

Ahead of this year's 4 July celebrations, adidas have launched a collection of special ‘Americana’ warm-up jerseys for all MLS franchises to wear on the weekend of Independence Day. The same design features throughout the American teams, with separate designs featuring for the league’s two Canadian outfits.

Performance Football Apparel

adidas Launch Real Madrid 2019/20 Away Shirt

Los Blancos go dark this season, as adidas launch the Real Madrid 2019/20 away shirt, which has been inspired by the noise generated by the fans in the Santiago Bernabéu during the historic season in which Real Madrid conquered “La Décima”.

Performance Football Apparel

Nike Launch 2019/20 Inter Milan Away Shirt

Nike have set Inter Milan up with a regal feel for when they play away from the San Siro, thanks to a fresh feeling 2019/20 away shirt that features black and gold accents that are inspired by the elegance and grandeur of the city of Milan. But the inspiration for the design doesn’t just stop there…

Performance Football Apparel

New Balance Launch 2019/20 Celtic Away Kit

Drawing inspiration from Celtic’s 2002/03 campaign, which saw the Bhoys secure many solid memories as part of their Champions League Group Stage performances, the 2019/20 away kit by New Balance has been unveiled in a popping 'lemon chrome'.

Performance Football Apparel

Newcastle Launch 2019/20 Home Shirt From PUMA

As seems to be the trend these days with new kits, PUMA have looked to the past for inspiration for the Newcastle United 2019/20 home shirt, with the design paying tribute to the 50th anniversary of the club’s Inter-Cities Fairs Cup win.

Performance Football Apparel

adidas Launch The MLS All Star 2019 Jersey

Preparing for one of the regular showpiece events of the season, Major League Soccer have unveiled the 2019 All Star Game Jersey, which features a design inspired by host city Orlando, along with nods to the two nations that compete in MLS.

Performance Football Apparel

New Balance Launch Porto 19/20 Away Shirt

Completing the set for the season ahead, New Balance launch the FC Porto 2019/20 away shirt, which features a design that’s inspired by one of the club’s most memorable moments in European competition.

Performance Football Apparel

Red Star F.C. Launch 2019/20 Home & Away Shirts

Once again playing free of the confines of tradition, the rebellious and creative culture of Red Star F.C. comes to the fore, as the Parisian club releases its home and away shirts for the 2019/20 season. Drawing influence from the madness of Stade Bauer, the culturally rich club once again show that despite their deep heritage and history, they are looking ever-ahead.

Performance Football Apparel

Umbro Unveil Hull City 2019/20 Home Shirt

Hull City are the next club on Umbro’s roster to receive a stunning bespoke home shirt for the 2019/20 season, and this one comes dripping with throwback appeal thanks to a design that harks back to shirts from the 90s.

Performance Football Apparel

Umbro Launch PSV Eindhoven 2019/20 Away Shirt

Umbro continue to impress ahead of the 2019/20 season, with unique shirt offerings landing across the board for their sponsored teams. And next to enjoy the individual treatment is Dutch side PSV Eindhoven, whose new away shirt is inspired by the historic club’s local pride, as well as it’s bold commitment to unity and inclusivity.

Performance Football Apparel

New Balance Launch FC Porto 19/20 Third Shirt

Continuing the ‘Dragons Together’ campaign, New Balance FC Porto’s new 2019/20 season third kit, which features an abstract blue atoll toned central graphic inspired by the mythical dragon, a symbol of the Club and its powerful identity.

Performance Football Apparel

Bled FC Launch The Sisterhood Jersey

Embracing the Women's World Cup festival spirit, French creatives BLED FC have designed and released their latest "SISTERHOOD" football jersey in limited numbers. Linking up with Parisian Female Football team Cacahuètes Sluts for a stylised lookbook, it's another strong showing of bespoke jersey game from the club.

Performance Football Apparel

Nike Re-Stock Naija Collection For Women's World Cup

Providing another opportunity to get hold of one of the most sought after kits in recent times, Nike is re-releasing the Nigeria World Cup collection, offering the chance to once again Swoosh up with Super Eagle style thanks to Nigeria's participation in this summer's tournament in France.

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